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The video opens with Daniel Mora standing alongside his models, with Daniel facing the camera and the models looking away. As the video progresses, all 10 custom colors of the Smart Weft HIEWS products are showcased, with close-up shots highlighting the intricate details of each weft and color. The sleek transitions allow viewers to fully appreciate the texture and quality of each unique shade in the collection.

HĪEWS by Daniel Mora

Innovation Meets Artistry

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Portrait photo of Daniel Mora.

Meet Daniel Mora


"This collection is truly my baby—every color was carefully crafted by my own hands, inspired by the beauty I see in my clients and the amazing people I've met from all over the world. I wanted to create something special that feels as unique as you are, with natural dimensions that look and feel like they were made just for you."

- Daniel Mora
Explore the HĪEWS Collection

Transform More with Less Time in the Chair

After Portrait image of model wearing HĪEW 02 - Sunkissed Brunette hair extension.
After Portrait image of model wearing HĪEW 02 - Sunkissed Brunette hair extension.
Before image of a model without HĪEW 02 - Sunkissed Brunette hair extension.
Before image of a model without HĪEW 02 - Sunkissed Brunette hair extension.

HĪEW 02
Sunkissed Brunette

Model is wearing 18” Smart Weft™ HĪEWS

After Portrait image of model wearing HĪEW 09 - Hi-Def Blonde hair extension.
After Portrait image of model wearing HĪEW 09 - Hi-Def Blonde hair extension.
Before image of a model without HĪEW 09 - Hi-Def Blonde hair extension.
Before image of a model without HĪEW 09 - Hi-Def Blonde hair extension.

HĪEW 09
Hi-Def Blonde

Model is wearing 22” Smart Weft™ HĪEWS

After Portrait image of model wearing HĪEW 07 - Refined Red hair extension.
After Portrait image of model wearing HĪEW 07 - Refined Red hair extension.
Before image of a model without HĪEW 07 - Refined Red hair extension.
Before image of a model without HĪEW 07 - Refined Red hair extension.

HĪEW 07
Refined Red

Model is wearing 22” Smart Weft™ HĪEWS

Choose YOUR HĪEWS

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Portrait of a model showcasing HĪEW 01 - Sultry Brunette hair extension.

HĪEW 01 - Sultry Brunette

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Portrait of a model showcasing HĪEW 02 - Sunkissed Brunette hair extension.

HĪEW 02 - Sunkissed Brunette

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Portrait of a model showcasing HĪEW 03 - Brilliant Bronde hair extension.

HĪEW 03 - Brilliant Bronde

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Portrait of a model showcasing HĪEW 04 -Beachy Bronde hair extension.

HĪEW 04 - Beachy Bronde

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Portrait of a model showcasing HĪEW 05 - Hot Bronde hair extension.

HĪEW 05 - Hot Bronde

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Portrait of a model showcasing HĪEW 06 - Luxe Copper hair extension.

HĪEW 06 - Luxe Copper Brown

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Portrait of a model showcasing HĪEW 07 - Refined Red hair extension.

HĪEW 07 - Refined Red

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Portrait of a model showcasing HĪEW 08 - Gentle Copper hair extension.

HĪEW 08 - Gentle Copper

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Portrait of a model showcasing HĪEW 09 - Hi-Def Blonde hair extension.

HĪEW 09 - Hi-Def Blonde

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Portrait of a model showcasing HĪEW 10 - Lived-In Blonde hair extension.

HĪEW 10 - Lived-In Blonde

New Class Added

Open to all stylists looking to get certified in our NEW Smart Weft™ technique. Join our Weft Master Class to get 1:1 support and learn the latest tips & tricks to mastering all things Weft in just one day.

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How To Apply

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Shop HĪEWS Collection

Color Ring in HĪEWS colors
Color Ring in HĪEWS colors

HĪEWS Color Ring
$35.00
New
cotton thread
cotton thread in black color

Cotton Thread
$2.00
New
Smart Weft showing features of zero return hair, delicate weft, cut & customize, extra volume

Smart Weft™ HĪEWS by Daniel Mora
$50.00 - $110.00
Style Mate XL
Perfect for styling, washing or displaying extensions Rubber suction securely grips to any smooth surface

Style Mate XL
$28.00
New